B2B Digital Ordering is the Future: 2024 Industry Stats That Prove It

The B2B industry is undergoing a massive digital transformation. From self-service ordering to automated workflows and growing e-commerce adoption—leading analysts and research firms have shared compelling data that highlight why businesses must adapt or risk falling behind.

Below, we’ve compiled the most relevant and recent stats from trusted sources like McKinsey, Forrester, Gartner, and more, to show why digital ordering platforms like Your Order Book aren’t just useful—they’re essential.

Gartner Sales Survey Finds 83% of B2B Buyers Prefer Ordering or Paying Through Digital Commerce
Source: gartner.com